Press Releases

ALEXANDRIA, VA (May 7, 2020) – The Recreational Boating & Fishing Foundation (RBFF) today announced it is bringing the great outdoors indoors with new games and activities on TakeMeFishing.org that kids and families can enjoy from their living room couch, kitchen table, or by the light inside their blanket fort. Angler Academy brings fishing into peoples’ homes at a time when access to the outdoors is limited for some, and parents are in need of educational activities to keep kids busy.

“At a time when so much is uncertain, we want fishing and boating to remain a constant that we all can enjoy.” said RBFF President & CEO Frank Peterson. “Ultimately, when restrictions are lifted and Americans are able once again to recreate outdoors safely, we want fishing and boating to be one of the top considerations for families.”

Angler Academy is fully-online and accessible to anyone for free. An anthromorphic fish, named Bassador, guides users through fun activities like:

• Fish habitat coloring
• Connect the dots
• Build-a-fish cutouts
• Scavenger hunts
• DIY fishing pole and lake
• And a fishing card game that encourages users to take action

When visitors complete the games and activities, they can keep the learning going with additional fishing and boating how-to content and videos on TakeMeFishing.org. A new “stay at home” Take Me Fishing logo accompanies the Angler Academy and other home-centric content TakeMeFishing.org and its social media channels, providing consumers with information to help them enjoy fishing and boating activities safely from home.

About the Recreational Boating & Fishing Foundation (RBFF)
RBFF is a nonprofit organization whose mission is to increase participation in recreational angling and boating, thereby protecting and restoring the nation's aquatic natural resources. RBFF's recently announced 60 in 60 effort strives to attract 60 million anglers to the sport by the end of 2021. To help recruit, retain and reactivate participants, RBFF developed the award-winning Take Me Fishing™ and Vamos A Pescar™ campaigns creating awareness about boating, fishing and conservation, and educating people about the benefits of participation. These campaigns help boaters and anglers of all ages and experience levels learn, plan and equip for a day on the water. The campaign websites, TakeMeFishing.org and TakeMeFishing.org/es, feature how-to videos, information on how to get a fishing license and boat registration, and an interactive state-by-state map that allows visitors to find local boating and fishing spots.