Fishington Recognized as Webby Award Honoree

Fishington - 2011 Webby Award Honoree

April 2011 – Fishington – the Boating & Fishing Capital of the Internet, was selected as an Official Honoree in the Social Network category in The 15th Annual Webby Awards. The Take Me Fishing™ campaign’s social networking site for boaters and anglers, which now boasts more than 100,000 members, was among the top 10 percent of all work entered that exhibits remarkable achievement.

“We are delighted to be recognized as a Webby Honoree for the third year in a row,” said RBFF President & CEO Frank Peterson. “TakeMeFishing.org and Fishington continue to serve as important vehicles for providing boaters and anglers of all ages and experience levels with ‘how to’ and ‘where to’ information to help them successfully plan for a day on the water. And now that we’ve gone mobile, we’re able to provide instant access to that information right in the palm of our visitors’ hands.”

Hailed as the Internet’s most respected symbol for success, The Webby Awards is the leading international award honoring excellence on the Internet, including websites, interactive advertising, online film and video and mobile websites. The 15th Annual Webby Awards received nearly 10,000 entries from all 50 states and more than 60 countries worldwide.

Webby winners and honorees are chosen by the International Academy of Digital Arts & Sciences. Websites are selected for recognition based on excellence in the following criteria: content, structure and navigation, visual design, functionality, interactivity and overall experience. This recognition puts RBFF in an esteemed group of winners such as the American Dietetic Association, AOL, BabyCenter, CNN, Discovery Communications, Disney, E!, Google, Groupon, The Los Angeles Times, MTV Networks, The New York Times, Time Warner Cable, Twitter, WebMD, Weight Watchers and Yahoo!.