Americans from all walks of life discovered fishing & boating as ways to recreate responsibly during COVID-19. But how can the fishing and boating industry keep and engage this new audience in...
With the surge in new participants in 2020, it is essential to engage in retention efforts to ensure these newcomers stick with fishing and boating for years to come. RBFF and Discover Boating...
In this week’s Harris Poll Tracker, we look at the generational clashes with safety/facemasks and how the American Dream is still alive yet slightly reframed. Also, the value and partnership...
In this week’s Harris Poll Tracker, we look ahead at family planning in a post-pandemic world and what Americans have learned about home ownership. Also, some lessons from the Northeast on...
As states begin to loosen restrictions and people are thinking about leaving the quarantine of their homes, RBFF wants to make it safe and easy for you to help your customers get out on the water....