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Looking to reel in some new customers or members this year? Consider sharing in your email newsletter or social media channels some of the information they’re searching for.
The conversations began at breakfast. As the final day of the RBFF State Marketing Workshop kicked off, agency officials from Texas to Florida to Louisiana and Montana grappled with a...
As we kick off 2023, many professionals may be setting new goals, trying new tactics or taking on new projects. But for the fishing and boating industry, keeping the same record-setting wave of...
During the past few years, fishing drew millions of participants because of how amenable it is to COVID-19 restrictions. However, many wonder if those increases were short-lived due to the...
Boating industry leaders agree: retention needs to be prioritized for long-term success. RBFF has free, downloadable research to help.