Press Releases

RBFF Names New Vice President of Industry Growth Initiatives
Foundation Leading the Charge to Increase Participation in Boating & Fishing and Increase Awareness of Conservation Adds Marketing, Sales & Business Development Expertise

ALEXANDRIA, VA (December 4, 2008) – The Recreational Boating & Fishing Foundation (RBFF) today announced Nancy Logan as its new vice president of industry growth initiatives. In her new role, Logan will oversee the development and management of RBFF’s program income opportunities and serve as the primary liaison to the boating and fishing industries. She will also provide strategic direction, develop and direct industry-targeted programs and coordinate efforts to increase the number of industry participants who utilize RBFF’s programs and products.

“We are pleased to welcome Nancy into her new role,” said RBFF President & CEO Frank Peterson. “Her prior experience as a business owner, sales manager and marketing professional will be a tremendous asset to RBFF as we further expand our programs that help increase participation in boating and fishing and generate awareness and support for conservation.”

Prior to RBFF, Logan owned and operated On Safari: Adventures in Marketing where she spent five years providing public relations, marketing and business development services and guidance to media, entertainment and nonprofit organizations. With more than 20 years of marketing, sales and business development expertise, Logan has also worked as senior director for sales and marketing with Broadcast Music Inc. in Los Angeles, western sales manager for Katz Media Group and sales/marketing manager for Broadcasting & Cable Magazine. Logan served as the national president for American Women in Radio and Television and chaired the organization’s foundation from 1999 to 2001. She holds a B.S. in broadcast journalism and communications from the State University of New York at Brockport and earned her certificate in British Broadcasting and International Media Study from West London Institute.

About RBFF
RBFF is a nonprofit organization established in 1998 to increase participation in recreational angling and boating. RBFF helps people discover, share and protect the legacy of boating and fishing through national outreach programs including the Take Me Fishing™ campaign and Anglers’ Legacy™.

Heather Sieber