Press Releases

Father’s Day Fishing Trip Coupon Encourages Participation in Boating and Fishing

ALEXANDRIA, VA (June 11, 2008) – With Father’s Day fast approaching, the Recreational Boating & Fishing Foundation (RBFF) is offering Anglers’ Legacy Ambassadors a Father’s Day Coupon to encourage participation in recreational boating and fishing for the upcoming holiday. This easy-to-print coupon is a reminder to outdoor enthusiasts to share these activities with loved ones and newcomers. Angling dads can also use it as a way to tell someone how they really want to celebrate the holiday – on the water.

“Father’s Day is a great opportunity to pass on the legacy of the sport to the next generation of boaters and anglers,” said RBFF President and CEO Frank Peterson. “Many anglers today learned to fish from their fathers. This is an opportunity for those anglers to do the same with the next generation. And as we introduce newcomers to boating and fishing, we help preserve our waterways and generate funds for conservation.”

According to a 2007 survey of Ambassadors, most take more than four people a year fishing and also generate an initial $120 in fishing tackle and equipment sales, $166 in boating supplies and accessories and purchase 3.2 fishing licenses.

Launched in May 2006, Anglers’ Legacy asks avid anglers to share their passion for fishing and to visit AnglersLegacy.org where they're asked to "Take the Pledge" – promising to take at least one new person fishing each year. To date, the Anglers’ Legacy program has signed on more than 50,000 Ambassadors nationwide. RBFF will be adding a social networking element for Ambassadors and online visitors in the months ahead.

About RBFF
RBFF is a nonprofit organization established in 1998 to increase participation in recreational angling and boating. RBFF helps people discover, share and protect the legacy of boating and fishing through national outreach programs including the Take Me Fishing campaign and Anglers’ Legacy.

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Heather Sieber

703-778-5160