Press Releases Wins 2010 Davey Awards
Creative excellence earns the website gold and silver awards from the International Academy of the Visual Arts

ALEXANDRIA, VA (December 14, 2010) – The International Academy of the Visual Arts (IAVA) has again recognized the Take Me Fishing™ campaign website,, with multiple Davey Awards for creative excellence by a small firm, agency or company. Specifically, the website’s homepage won the 2010 Gold Davey Award, and the entire website and its online community, Fishington, won several Silver Awards.

“We’re excited to have the quality of recognized by IAVA,” said Recreational Boating & Fishing Foundation (RBFF) President and CEO Frank Peterson. “We know that the website’s creativity is a powerful tool for engaging people in boating and fishing, and we’re proud of it. Because of RBFF’s focus on youth, we are particularly pleased that the website received special honors in the education category.”

2010 Gold Award

  •, Homepage Category

2010 Silver Awards

  •, Branding Category
  •, Education Category
  •, Lifestyle Category
  • Fishington, Social/Networking Category
  • Fishington, Community Category

Since it was relaunched in April 2008, has become the ultimate online destination for boaters and anglers to learn, play and equip for a day on the water. According to a recent survey of site visitors, an overwhelming number (82 percent) described their overall experience as excellent or good and more than three-quarters reported they were likely to recommend it to others.

The IAVA’s 2010 Davey Awards attracted more than 4,000 entries from across the U.S. and around the world. In 2009, won three Silver Davey Awards in Branding, Community and Lifestyle categories. Earlier this year, IAVA recognized and Fishington with several W3 Awards.

About RBFF
RBFF is a nonprofit organization whose mission is to increase participation in recreational angling and boating, thereby protecting and restoring the nation’s aquatic natural resources. RBFF helps people discover, share and protect the legacy of boating and fishing through national outreach programs including the Take Me Fishing™ campaign and Anglers’ Legacy.