Press Releases

Eliminating Barriers, Improving Access, and Promoting Conservation

The three-day event brought together State Fish & Wildlife Agencies from across the country and industry guests to learn more about inclusiveness, retention, and marketing trends.

Nearly half a million dollars will fund efforts to increase fishing and boating participation

Grantees will provide Hispanic families with fishing and boating experiences and education

The donation will help the South Carolina Department of Natural Resources bring fishing experiences to urban areas across the state.

In a webinar, RBFF, Colle McVoy, and Ipsos will present research showing active female anglers are more confident, patient, and resilient yet still feel a lack of respect and community.

A new study from RBFF & Ipsos shows female anglers are more satisfied with their lives and have greater mental fortitude

Brad Loveless brings more than three decades of conservation and environmental management experience to the board

The integrated marketing campaign features safe boating content and consistent life jacket use

The Boat Registration Reactivation Program grossed $2.2 million in 2022

El 2022 Informe Special sobre datos de la pesca recreativa muestra un aumento del 4,5 % en la participación entre 2019 y 2021, y un aumento general de casi el 15 % desde 2015

2022 Special Report on Fishing data shows 4.5% increase in participation between 2019 and 2021, and almost 15% overall increase since 2015

RBFF and the Outdoor Foundation partnered to provide a comprehensive look at fishing participation in the U.S.

The fishing, boating and state agency leaders bring more than 150 years of combined experience and knowledge

Director of Public Relations & Communications recognized for her contribution to the growth of fishing and boating participation

Recruiting and retaining new anglers and boaters for the benefit of critical conservation programs remains primary focus

Recruiting and retaining new anglers and boaters for the benefit of critical conservation programs remains the primary focus during 20th anniversary celebration

Preliminary data from the 2022 Special Report on Fishing reveals a slight decline in 2021, posting gains over pre-pandemic levels and supporting a 6-year upward trend

The Seattle tour highlights the Washington Department of Fish & Wildlife's conservation efforts and includes a boat cruise sponsored by industry partners

The first-of-its-kind campaign's mission is to help keep new anglers on the water

Marketing Campaign Continues to Achieve High Marks for Awareness and Trial

Senior State Marketing Manager recognized as young professional leading the pack in recreational boating industry

America’s largest boating and fishing retailer to sponsor in-person and live-streamed events to promote accessibility and educate about the benefits of recreational boating and fishing

Over half a million dollars awarded in support for recruitment, retention and reactivation efforts

Recipients will bring educational fishing and boating experiences to Hispanic families

COVID-19 Pandemic Triggered High Demand of First-Time Boat Purchases in 2020

Under Peterson's Nearly 15 years of leadership, boating and fishing industries reached high-water marks through extensive recruitment, retention and reactivation efforts

Collaborative campaign generated 3.4 billion impressions

In celebration of Hispanic Heritage Month, donation will support programs aimed at Hispanic anglers and boaters

Chanda Will Work with RBFF Leadership to Increase Fishing & Boating Participation

The 2021 Boat Registration Reactivation Program resulted in nearly 40,000 registrations

DICK’S Sporting Goods and the Recreational Boating & Fishing Foundation Encourage Female Participation in Outdoor Activities

El aumento de la participación de mujeres, jóvenes, hispanos y afroamericanos respalda el nuevo récord

List recognizes 30 women who have made great contributions to the fishing and boating industry

2021 Special Report uncovers surge in female, youth, Hispanic, and African American participation

Surge in female, youth, Hispanic, and African American participation supports new record

La "siquiatra favorita de Internet" y líderes de opinión de las redes sociales unieron esfuerzos para promover los beneficios del bienestar en la naturaleza

'Internet's favorite psychiatrist' and social media influencers join effort to promote nature's wellness benefits

The second-year collaboration remains focused on recruiting and retaining newcomers this summer

PRSA and ASAE honor national fishing/boating outreach campaign

Preliminary data from 2021 Special Report on Fishing shows substantial growth in key segments

Programs will focus on retaining anglers and boaters after fishing license sales increased 11% in 2020

Get On Board 2021 will support the industry to retain new audiences and increase participation

Sponsorship builds upon success of Places to Fish & Boat Map, supports growth in fishing and boating

Grantees will bring fishing and boating experiences and education to Hispanic families

Connecticut official offers decades of conservation expertise to the board

El distanciamiento social y los beneficios en bienestar mental, propios de estas actividades, fueron factores que atrajeron a los estadounidenses

Americans were reeled in by the activities' built-in social distance and mental wellness benefits

Research supports strategies for the industry to engage with growing nontraditional audiences

Registration reminders in 14 states spurs thousands of registrations