In the News

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In a week packed with seminars and discussions, we pulled some key demographic trends from RBFF President and CEO Frank Peterson’s presentation to share with savvy retailers.

This year, fly fishermen may have to jostle for space, as the sport, and angling in general, see the same kind of pandemic boom that other outdoor activities like hiking and biking have enjoyed over the last year.

The boom in boat sales we’re enjoying is a result of the combined efforts of the National Marine Manufacturers Association and the Recreational Boating and Fishing Foundation.

Particular increases were seen among nontraditional participants, signaling the activities' increasing appeal among new audiences, the report said.