In order to retain newcomers to fishing and boating and also to keep recruiting new audiences to the sport, the fishing and boating community need to actively engage with their customers to share the benefits of participation, and provide tools for them to be their best on the water.
With just 130 days till Summer, the RBFF team is hard at work prepping the media for stories positioning fishing and boating as the go-to activities for summer fun. This week, RBFF participated in...
RBFF and its Get on Board Campaign this week was named one of the finalists for the PR Week Awards under the category “Best in Arts, Entertainment, Sports & Media.” "We are competing with big...
Retain new anglers by sharing with them Take Me Fishing's Top 20 topics for newcomers
While much of the country is coping with shutdowns and social distancing measures, more Americans are looking to fishing and boating to provide some normalcy in a challenging time. When compared...